A big advertising campaign.
Scope of work:
TV spots, prints, POS, digital, BTL, promo, etc.
Idea and concept developing, selling it to the client, cultivating relations with the client and establishing communication.
Art direction, supervising the conceptual part and all aspects of visual aesthetics for the brand: visual concept and style, photo and video supervising, pitching directors, post production supervising.
The concept 'Mafia' was a big success in Russia and Croatia.
Agency: ПАПА Creative Agency
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